UGC PortFOLIO
Lauryn
Hock
fashion | BEauty | Lifestyle
I am a content creator specializing in User Generated Content in the beauty, fashion, travel, and lifestyle genres.
2023
about me
I started my blog in the middle of going to college back in 2013. After graduating Cum Laude with two Bachelor's degrees in education, I taught special education at a low-income school for four years. During my teaching career, I continued to update my blog and social media, gaining an audience of over 80,000 followers across all channels.
In my publications, I talk about travel tips, fashion hacks, and beauty tricks to make those more accessible to the everyday woman. Similarly, I also enjoy creating content for brands to use on their own media and marketing initiatives.
I've been invited to and attended New York Fashion Week, have been featured in numerous online and print publications, created content for household brands, spoken at seminars and charity events, and appeared on segments on local news stations.
In 2019, I took a career leap, quit teaching, and pursued blogging full time. I've now been blogging for 9+ years; working full time as a blogger and social media expert for 4+ years. I love to brainstorm with brands, create unique content, and connect with my audience. Recently, I moved from Downtown Salt Lake City, Utah to San Diego, California with my husband and two cats.
hi-res photos
beauty
x
L'Oreal
examples of
beauty video content
L'Oreal
Physicians Formula
Gillette
hi-res photos
fashion
x
Viviscal
examples of
fashion video content
Warner Bros
Swimwear Anywhere
New Line Cinema
hi-res photos
product
x
TRESemme
examples of
hair video content
L'Oreal
TRESemme
Dyson
hi-res photos
lifestyle
Tru Fru
examples of
lifestyle video content
Zales
Tru Fru
Visit Utah
WHY UGC?
Having a social media footprint in 2023 is key to gaining a customer's trust! Buyers typically search Instagram, Facebook, Pinterest, and TikTok for brands' owned social channels to decide whether they are a business they can trust their money with.
It's social proof. Here's more:
- High-quality UGC is more affordable than hiring a team (photographer, videographer, stylist, makeup artist, hairstylist, brand director) to shoot campaigns. UGCp means you pay only one person!
- Consumers value authenticity. User Generated Videos come across as authentic to viewers, helping them connect to the brand and/or product. This leads to more purchases with a targeted audience.
- 82% of Gen Z and 75% of Millennials trust someone they recognize for advice on products they purchase.
SERVICES & PRICING
ALL SERVICES INCLUDE BRAND USAGE RIGHTS OF CONTENT ON ORGANIC SOCIAL. ADDITIONAL FEES WILL APPLY FOR PAID ADVERTISING USAGE
Package Pricing
20 IPHONE PRODUCT PHOTOS WITH BASIC EDITING/FILTER | $650 |
20 DSLR PRODUCT PHOTOS WITH BASIC EDITING/FILTER | $1,500 |
3 EDITED VIDEOS - UP TO 15 SECONDS | $1000 |
5 EDITED VIDEOS - UP TO 15 SECONDS | $1600 |
A LA CARTE
SERVICES & PRICING
1 DSLR IMAGE FOR USE ON WEBSITE AND SOCIAL MEDIA | $125 |
1 IPHONE IMAGE FOR USE ON WEBSITE AND SOCIAL MEDIA | $100 |
1 TIKTOK/REEL VIDEO UP TO 60 SECONDS | $450 |
1 TIKTOK/REEL VIDEO UP TO 15 SECONDS | $400 |
MODEL INCLUSION IN PHOTO/VIDEO | $100/HOUR |
PROJECT BASED - HOURLY | $100/HOUR |
CAR TRAVEL SPECIFIC LOCATION | $0.60/MILE |
STUDIO SHOOT REQUEST | LOCATION FEE REIMBURSED |
SPECIFIC PROP REQUEST | PROP FEES REIMBUSRED |
IMAGE RETOUCHING | $15/IMAGE |
QUICK TURNAROUND (7 DAYS OR LESS) | $200 |
Special Pricing
Lauryn Hock
work with me
Email:
hello@lauryncakes.com
Phone Number:
(801)-808-3534
Social Media:
@lauryncakes